The ActiveBuilder e-Community Management System is an add-on platform to expand the capabilities of ActiveBuilder DCMS. The ActiveBuilder e-Community Management System provides clients with a rich variety of effective community tools to build a popular and powerful online community system. This ready-to-use community system provides modules such as membership system, internal messaging, instant messaging, chat and forums management, personal library, community directory, address book and directory of online members.
The ActiveBuilder e-Community Management System provides your company with the ability to capture customer interest and create satisfaction and loyalty, overcoming the main challenges of a Web-based economy. It is a significant way to build and maintain online customer relationships, convert new visitors to frequent users, and increase traffic to your Web site, thus driving profitability.
Benefits
Increased frequency and duration of site visits
Easy communication among members and site management
Efficient and timely user feedback
User interaction encourages increased involvement
Increased customer loyalty and satisfaction
Information database for analysis and business decisions
[Community Directory]
The directory includes a list of registered members, together with their brief self-defined profile. Site members can send a message to another member or add them to their My Friends database.
[Online Users]
The online users directory includes a list of members currently online, including their brief self-defined profile. Site members can send an instant message or a regular message to another member or add them to their My Friends database.
[Internal Messaging System]
The ActiveBuilder e-Community Management System’s internal messaging system provides e-mail communication between site administrators, site members and non-member visitors. In addition to internal communications, this component also enables member to non-member communication to encourage viral marketing. Members participate in advertising the site by recommending articles to friends and recommending the site to friends.
[Instant Messaging]
With the instant messaging tool, site members can view other members currently online (with user-granted permission) and send messages that appear instantly on the other member’s Web page. Instant messaging is integrated with My friends, Online Users and the Community Directory.
[Chat Rooms and Discussion Forums]
These online meeting rooms are built for multiple usages. The e-Community system provides you with both a private and public chat environment. Automated chat scheduling and topic discussion forums are also available in this component.
[My Library]
The My Library tool works within the membership system, allowing users to select various content items and store them in a location on their homepage for future reference.
[Recommend to a Friend]
The recommendation system allows users to share content with other site members as well as non-members. Members can recommend specific content items or send a message recommending the site, encouraging viral marketing.
[My Friends]
The My Friends system encourages site users to befriend other site members and communicate on a regular basis with them. This system fosters user loyalty and increases product conversion possibilities by allowing site members to act as advocates for non-members.
[E-Cards]
E-cards are online postcards sent from the site to either internal or external users (based on the messaging preference). Members can personalize each card. As an added value, e-cards increase site exposure to members and non-members alike.
[Newsletters]
Newsletters are periodically published communication tools that can be generated either for all users or for each specific target group. They have proven to be a powerful tool for encouraging repeat site visits.